Inspiring Breakthrough Possibilities

INNOVATE WITH US

Create attention-grabbing visibility among affluent flyers through imaginative innovations.

Benefits of Innovating at Delhi Airport

Establish Differentiation

Grab millions of eyeballs of India’s
high-flyers by merging the Physical
and Digital worlds.
Grab millions of eyeballs of India’s high-flyers by merging the Physical and Digital worlds.

Stand-out Messaging for New Age Brands

Instant head-turners with out-of-
the-box messaging templates.
Instant head-turners with out-of-the-box messaging templates.

Our Creative Palette For Innovations

Contextual Messaging

Large-format digital media at Delhi Airport allows you to display campaign creatives based on the destination city of flyers,
the weather of the destination city, or the AQI of the destination city by programmatically integrating the advertisement
display with relevant contextual information. This way, you can target flyers from different cities by showing city-specific ads or
ads based on any other contextual parameter.
Large-format digital media at Delhi Airport allows you to display campaign creatives based on the destination city of flyers, the weather of the destination city, or the AQI of the destination city by programmatically integrating the advertisement display with relevant contextual information. This way, you can target flyers from different cities by showing city-specific ads or ads based on any other contextual parameter.

Recommended media for Contextual Messaging:

  • 24 Large Format Arcade VideoWalls Network at high-dwell time location of Boarding Gates
  • 36 Large Format Trinity VideoWalls Network at high-dwell time location of Baggage Belt
As an example, O General Air Conditioners executed an innovative contextual messaging campaign on the 24 VideoWalls Digital Arcade
Network at Delhi Airport’s T3 Boarding Gates (the highest dwell-time location).

Campaign creatives were synchronized with the FIDS (Flight Information Display System) to select the destination city at that
boarding gate and merged with the live temperature feed of that city from the meteorological department.
This integration created an immediate connection for O General with the weather and, hence, air conditioning.
As an example, O General Air Conditioners executed an innovative contextual messaging campaign on the 24 VideoWalls Digital Arcade Network at Delhi Airport’s T3 Boarding Gates (the highest dwell-time location).

Campaign creatives were synchronized with the FIDS (Flight Information Display System) to select the destination city at that boarding gate and merged with the live temperature feed of that city from the meteorological department. This integration created an immediate connection for O General with the weather and, hence, air conditioning.
Zomato decided to target city-specific flyers by displaying creatives with city-specific popular food through the contextual
messaging capability of the 24 VideoWalls Digital Arcade Network at the boarding gates of Delhi Airport.

The creatives were programmatically synchronized with the Flight Information Display System (FIDS) data and picked up
flight information from there to play city-specific messages for customers. For example, when there was a flight
to Mumbai from Boarding Gate 45, then a 'See you in Mumbai' message played automatically for the passengers.
The city-specific messaging was real-time and destination-specific; creative content was played at each boarding
gate according to the city where the flight was headed.
Zomato decided to target city-specific flyers by displaying creatives with city-specific popular food through the contextual messaging capability of the 24 VideoWalls Digital Arcade Network at the boarding gates of Delhi Airport.

The creatives were programmatically synchronized with the Flight Information Display System (FIDS) data and picked up flight information from there to play city-specific messages for customers. For example, when there was a flight to Mumbai from Boarding Gate 45, then a 'See you in Mumbai' message played automatically for the passengers. The city-specific messaging was real-time and destination-specific; creative content was played at each boarding gate according to the city where the flight was headed.

3D Anamorphic

Make your products/campaign jump out of the digital screen through
3D-compatible digital media at Delhi Airport.
Make your products/campaign jump out of the digital screen through 3D-compatible digital media at Delhi Airport.
JBL created an impressive 3D Anamorphic Display to amplify its noise-cancelling headphones and earbuds.
Lenovo created an innovative 3D Anamorphic Display to position the brand as a global leader in technology and innovation.
With the help of a 3D anamorphic setup, the 'Lenovo F1' campaign created visually stunning displays among prime flyers.
Lenovo created an innovative 3D Anamorphic Display to position the brand as a global leader in technology and innovation. With the help of a 3D anamorphic setup, the 'Lenovo F1' campaign created visually stunning displays among prime flyers.

Prime - Time Scheduling

Delhi Airport's large-format digital media supports prime-time campaign scheduling options, allowing you to display different
creatives at different times of the day within the same advertising slot. For example, you can decide to play
'Creative A between 7 AM to 10 AM,' 'Creative B between 5 PM to 7 PM,' and 'Creative C for the rest of the time’.
Delhi Airport's large-format digital media supports prime-time campaign scheduling options, allowing you to display different creatives at different times of the day within the same advertising slot. For example, you can decide to play 'Creative A between 7 AM to 10 AM,' 'Creative B between 5 PM to 7 PM,' and 'Creative C for the rest of the time’.

Recommended media for Prime - Time Scheduling:

  • 24 Large Format Arcade VideoWalls Network at high-dwell time location of Boarding Gates
  • 36 Large Format Trinity VideoWalls Network at high-dwell time location of Baggage Belts

Recommended media for Prime - Time Scheduling:

  • 24 Large Format Arcade VideoWalls Network at high-dwell time location of Boarding Gates
  • 36 Large Format Trinity VideoWalls Network at high-dwell time location of Baggage Belts
Colgate 'Max Fresh' leveraged Delhi Airport’s Prime-Time Scheduling capability to play creatives based on the time of day. 'Creative
A' was automatically played between 4 AM to 11 AM, and 'Creative B' was played automatically during the rest of the day.
Colgate 'Max Fresh' leveraged Delhi Airport’s Prime-Time Scheduling capability to play creatives based on the time of day. 'Creative A' was automatically played between 4 AM to 11 AM, and 'Creative B' was played automatically during the rest of the day.

Augmented Reality (AR)

Craft immersive brand experiences through interactive advertising and enable customers to experience products in an innovative way in a premium and conducive environment.
Boat Lifestyle transformed the travel experience for passengers at Delhi Airport with an awe-inspiring Augmented Reality
(AR) setup.
The concept included a compact tunnel with an AR-enabled screen at the end, equipped with an HD camera.
Whenever a consumer stood at the designated space, the camera would automatically trigger, allowing the consumer
to see their photo with Boat headphones in a dynamic and visually stunning simulated environment.
Boat Lifestyle transformed the travel experience for passengers at Delhi Airport with an awe-inspiring Augmented Reality (AR) setup.
The concept included a compact tunnel with an AR-enabled screen at the end, equipped with an HD camera. Whenever a consumer stood at the designated space, the camera would automatically trigger, allowing the consumer to see their photo with Boat headphones in a dynamic and visually stunning simulated environment.

Sculptures

Iconic brand installations (sculptures) at India’s most premium and highest footfall
location – The Delhi Airport – take the brand positioning to unparalleled heights.

Brand sculptures on the Central Green Belt at Delhi Airport create dual visibility among
both departures and arrivals at both T3 Domestic and International terminals.
Iconic brand installations (sculptures) at India’s most premium and highest footfall location – The Delhi Airport – take the brand positioning to unparalleled heights.

Brand sculptures on the Central Green Belt at Delhi Airport create dual visibility among both departures and arrivals at both T3 Domestic and International terminals.

LET'S
CONNECT

Any question? Or ask us
for a Media Proposal
Download Media Details
Please fill your first name.
Please fill your last name.
Please fill your email Id.
Please fill your phone number.
Please write some message.
or send us an email at [email protected]
Submit
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.